Arnold Palmer is generally regarded as one of the greatest players in the history of men's professional golf. Nicknamed "The King," he is one of golf's most popular stars and its most important trailblazer because he was the first star of the sport's television age, which began in the 1950s. Arnold Palmer 1995 Last British Open on Swilcan bridge unsigned 11x14 photo. Custom Leather Framed and Matted as shown.